Create Value

You go and do your weekly shop. You pay for it and take it back to the car. You then realise you’ve forgotten a couple of things. Would you then go back and ask for the extra items for free?

Of course not. You wouldn’t dream of doing that.

Yet how come when it’s a service, clients may ask you for something without paying?

Because it’s not a physical item.

It doesn’t mean, though, that it isn’t of value to the client.

You have to convert it into business, that’s all.

You have to be willing to have the conversation.

My clients have stopped giving their time and expertise away for free. Now they are confident in charging fairly for the extra work.

It’s about seeing the value.

It’s about creating a new habit.

It’s about being fair to your business and yourself as well as your clients.

If you know that you or members of your team are over-servicing, then perhaps it’s time to stop.

How will you do that? If you don’t know how, then please get in touch.

Vanessa Ugatti with purple and black dress on

I’m Vanessa Ugatti, author of Amazon Best Seller, True Worth: How to Charge What You’re Worth and Get It. I help accountants, lawyers and consultants to generate more income, have more time and create more freedom without having to get more clients, do more work or compromise value or values.

Ready to talk?

For an initial no-obligation chat, call 00-44-1202-743961 or to order your complimentary copy of Amazon Best Seller click here

1)   Plan your Christmas tasks so you have plenty of time and stick to them. It reminds me of that old age: “If you fail to plan, you plan to fail.”

2)   Have a budget for what you’re spending on gifts, food, etc. and stick to it. What’s the point of over-spending if it means you spending the next 3 months catching up?

3)   Programme in short bursts of “you time” so you can rest and recuperate. This is critical and, paradoxically, the busier you are, the more important it is for you to do this. When working with clients, I see the tendency to move from one task to another, like an automaton, and without giving themselves the time to think, acknowledge wins or rest.

4)   Keep a positive mental attitude. Not much more to say on this one, except that it will be easier to achieve if you apply points 1-3 and 5-8.

5)   Don’t take it all too seriously!

6)   When buying gifts, it’s not how much you spend, it’s how much thought goes   into them and how you feel when you buy them that counts. If you’re feeling stressed and buy something expensive in a rush, then the receiver is receiving your stress. On the other hand, if you buy gifts when you’re feeling relaxed and happy, then the recipients will receive that energy.

Which do you think they will prefer?

7)   When you notice the stress creeping in, stop, take a deep breath and feel grateful for everything and everyone in your life. This only takes a few minutes to do and yet the benefit can be proportionally much greater.

8)   If you have lost loved ones, it’s normal to feel sad that they’re no longer with you. I can personally relate to that one! Then you can flip it around and be grateful that they were a part of your life. Then focus on what you’re grateful for now. You may not always choose the circumstances in which you find yourself, however, you are always at liberty to choose what you think about them. Understanding and realising that is true power.

9)   If all else fails, just get drunk! 
When all the jobs are done, you can just relax and enjoy yourself. Then when you’re ready, reflect on the wins, challenges and insights that 2017 brought you and prepare for the coming year.
Thank you for reading and for your comments and I look forward to sharing more with you in 2018.
It only remains for me to wish you the happiest Christmas and a very prosperous 2018.